Even though most of us have zero clue what the heck Despacito is about, nor cannot for the life of us sing along to anything other than the chorus – Despacito is now the most downloaded song of all time. Like, EVER.
Yes, this catchy little ditty that features everyones egg-throwing favourite next door neighbour Justin Bieber, has reached in excess of 4/6 billion streams in just 6 months.
Already shaping up to be the biggest hit of 2017, the song has even surpassed Beib’s his own record that he previously set with “Sorry” and its associated remixes, which to date have accumulated 4.38 billion plays.
After dominating radio, streaming, and music videos during the past six months, “Despacito” shows no signs of slowing, with a long line of industry accolades, achievements and records eclipsed on its unprecedented ascent to the top of the global charts.
Commenting on the milestone, Luis Fonsi said, “Streaming is a connector for audiences worldwide and it has helped my music reach every corner of the planet. It is truly an honor that ‘Despacito’ is now the most streamed song in history.”
Sir Lucian Grainge, Chairman & CEO, Universal Music Group, said: “Luis Fonsi already had the undisputed, biggest song of the year – and now he’s setting even bigger records. Streaming has opened up the possibility of a song with a different beat, from a different culture and in a different language to become a juggernaut of success around the world. My congratulations to Luis Fonsi, Daddy Yankee and Justin Bieber, as well as everyone at Universal Music Latin Entertainment, Republic Records and Def Jam, on this tremendous accomplishment.”
“Streaming has democratized music consumption, it has made Latin music increasingly relevant on the charts and it has amplified our songs and videos to a world stage,” said Jesús Lopez, Chairman & CEO of Universal Music Latin America & Iberian Peninsula. “‘Despacito’ has broken every record thanks to Luis Fonsi’s talent and creativity, which have positioned him as a pillar of Latin music for the past 20 years. I also congratulate Erika Ender, Daddy Yankee and Justin Bieber for their valuable contributions, as well as the different teams involved in the success of this song.”
And for three people who haven’t yet seen it, we’ve included below this fabulous video of a Father torturing his daughter in making her dance to the tune when played, which may in fact be half the downloads mentioned above. Enjoy!